Label Code: LC 0193 / LC 00193 The Electrola brand was established as a counterpart of the British "His Master's Voice" label by the Gramophone Co. Ltd. Therefore the subsidiary Electrola Gesellschaft m.b.H. was founded on May 8, 1925 (the German HMV slogan "Die Stimme des Herrn" and the Nipper logo was owned in Germany until the end of WWII by the former Gramophone Co. Ltd. subsidiary "Deutsche Grammophon AG", which was confiscated during WW II and sold to "Polyphon Musikwerke AG"). via Discogs →