Lifelike started name-wise as Lowlife, but there already existed a hip hop label with that name and they had bigger mates, so I changed it to Life, but found there was one of them as well so with the new company formation in 2000 it became Lifelike, and if it exists already, I don't want to know. UK label run by Matthew Herbert. The label began in 1998 as Lowlife, then changed its name to Life before settling down as Lifelike in 2000 for the release of Doctor Rockit's 'Indoor Fireworks'. via Discogs →